Elevating Tradeshow Engagement: Innovative Trends to Transform Your EventsNovember 7, 2024 | 10:00 AM - 12:00 PMTASB | 12007 Research Blvd | Austin, TX 78759
In today's fast-paced business landscape, convention and tradeshow managers are tasked with the challenge of creating immersive, memorable experiences that captivate and engage attendees. This dynamic session delves into the ever-evolving realm of event engagement design, equipping you with the insights and strategies needed to revitalize your tradeshow presence and foster deeper connections with your audience. Attendees will embark on an insightful exploration of the latest industry trends shaping the future of event engagement. From innovative approaches to exhibit hall design to cutting-edge technologies that enhance interactivity, this session will arm you with a comprehensive understanding of the tools and techniques necessary to elevate your tradeshow experience. Grounded in research and real-world case studies, this session will provide a roadmap for implementing proven engagement strategies that resonate with your target audience. Discover how to leverage the power of surprise and delight, create segmented meetups that cater to attendee interests, and implement reverse mentoring programs that foster meaningful connections between seasoned professionals and emerging leaders. Through expert insights and interactive discussions, you will gain a deep understanding of the evolving landscape of event engagement and leave with a toolbox of deployable industry trends. Equip yourself with the knowledge and confidence to shake up your exhibit halls, captivate your attendees, and cultivate lasting, impactful connections that drive business success.Key takeaways:
SPECIAL REMINDER:IAEE Central Texas Chapter Works to Nourish Our Communities, so, clear out your pantry and bring those goods with you to our IAEE-CTC in-person Event! Here’s a list of their most-wanted items; however any unexpired pantry item is appreciated!
Kara Dao, CEM, DES, is the dynamic Chief Operating Officer of JDC Events, bringing over 20 years of expertise to the global events industry. As a Certified Exhibition Manager and Digital Event Strategist, Kara's multifaceted skills drive innovation and operational excellence. At JDC Events, Kara optimizes company capabilities, fosters innovation, and leads business development, consistently exceeding customer expectations. Her career, spanning roles at ITE Group plc and AIIM International, has honed her ability to navigate international markets and deliver high-impact events. Kara's leadership philosophy centers on empowering teams to transform client experiences. Her background in psychology and extensive industry knowledge enable her to create collaborative environments that spark creativity and operational excellence. From managing large-scale exhibitions to spearheading global expansion, Kara's expertise covers the entire event lifecycle. As a speaker, she offers valuable insights on experiential design, global operations, and the future of both virtual and in-person gatherings, inspiring professionals to push boundaries in this ever-evolving industry.
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